Tuesday, September 25, 2007

Acura - Filling Niches?

Acura's sales are down, and rather than try to be all cars to all buyers, filling niches is more the game plan. Product planning manager John Watts intimated that Acura's looking at segments with a narrower appeal, such as the now-defunct CL, and the possibility of a retractable hardtop vehicle, too. There's talk of a new 8 or 10 cylinder powerplant in the offing. The NSX is supposedly getting a V10, which could then propagate through to other Acura cars. Analysts have noted that there's a need for a flagship sedan above the RL to offer RWD and larger engines.

[Source] AutoBlog.com

No comments:

Popular Posts

Search it!